About us
The Studio
What we do.
We are a brand development consultancy based in Nairobi – Kenya. Relentlessly local, yet globally competitive. We are the home of ideal ideas. Our ideas are anchored on proven strategies. We bridge the gap between strategy conceived and strategy executed. We align the goals of your organization to the needs of your customers— creating exceptional brand experiences.
We are committed to the success of every organization we work with. While a great logo, brochure, website, social media page, etc. is good, it is how it fits into your business or organization growth strategy that makes the difference. Our team will work with you to meticulously craft a bespoke BRAND STRATEGY that once executed will propel your growth exponentially.
Our engagement goes beyond the brand strategy. We will help with the execution. We will work on your BRAND IDENTITY elements – from your logo, color palette, typography, brand imagery & patterns, stationery, merchandise, etc. We will work to ensure all these elements can harmoniously integrate and provide you with mockups for the same.
We will work on all your GRAPHICS AND PRINT requirements from business cards, brochures, banners, stationery, merchandise, etc. We have inhouse printers but also work with professional printing partners to provide our clients with only the best quality products.
As your business or organization grows (or even at inception stage), we will walk with you and create flawless UI/UX & WEB solutions. Our UI & UX team will ensure that all interactions on your website or apps are seamless while our developers will guarantee the websites and apps are not only beautiful and user friendly, but also functional.
A key aspect of growth that most businesses/organizations ignore or do wrong is DIGITAL MARKETING. We will help you figure out where to find your target audience, how to engage them, how often, when and how to run paid ads, etc.
With a talented team of young, tech-savvy individuals hailing from diverse industries within the creative environment, we blend innovation and expertise to deliver compelling campaigns that cut through the noise, reaching and engaging target audiences with precision and impact. We understand that persuasive branding and storytelling are crucial elements in forging authentic connections that stand the test of time.
While we are fiercely local – deeply rooted in the vibrant city of Nairobi, our vision extends beyond geographical boundaries. We are driven by a global competitiveness, constantly striving to deliver world-class solutions that meet international standards. Our commitment to excellence has allowed us to work with renowned brands, businesses, and organizations, both locally and globally, helping them navigate the ever-changing landscape of branding and digital marketing.
So, whether you are a startup, an established business, or a non-profit organization, we invite you to join us on this extraordinary journey. Together, we will unlock the full potential of your brand, leaving a lasting impact and forging meaningful connections that resonate with your audience.
Welcome to Foks & Folks Studio – the home of ideal ideas
The Story
Why we exist.
Our story begins with unfulfilled promises by branding agencies. My name is Karanja Ayub. I studied architecture and my dream was to begin a small architectural firm in my city – Nairobi, Kenya.
For context, Nairobi is the capital city of Kenya, a country located in East Africa. It is one of the major cities in Africa and serves as the economic, political, and cultural hub of Kenya. As a significant urban center, Nairobi is home to a diverse population and is known for its bustling atmosphere, vibrant markets, and modern infrastructure. The city has seen rapid growth and development in recent decades. As a young architect, I knew there was great potential for growth once I start my small architectural firm – Foks and Folks Studio.
During the very initial stages of my registration, branding and start up, I engaged a few branding agencies that seemed to understand my branding needs, but could hardly deliver. There was a major discrepancy between strategies conceived and strategies executed. I almost gave up, until I decided to be the solution to my own problem. I had minimal experience with brand development. I decided to take virtual classes on the same. In pursuit of practical brand identity solutions, I developed a new passion and pursued it. Foks and Folks Studio morphed into a vibrant brand development agency from a small architectural firm.
Having witnessed the struggles that many enterprises faced in effectively communicating their values and standing out in the competitive market, there was definitely an urgent need for a consultancy that could offer comprehensive brand development services. Creating practical brand identity solutions that would propel businesses and organizations towards success became our sole mission.
Fueled by a passion for creativity and a relentless drive for excellence, Foks & Folks Studio has become a beacon of hope for businesses seeking to establish a compelling brand presence. We understand that brand strategy is the key to unlocking success, and we have committed ourselves to developing effective strategies that would set our clients apart from the rest.
The Team
Meet the Magicians.
The Dream
Our vision & purpose.
The Values
What drives Us.
What Our Clients Say
Have a Project on mind?
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